January 2017 | Business View Magazine

40 41 OFFICE EVOLUTION Preferred vendor „ ICE Team www.ice3D.com ICE3D is a business furniture, flooring, modular wall and sound control project management company. They partner with their customers by offering high touch service and tailored commercial environments. They provide a project manager, who is a profes- sionally trained interior designer, to act as a single point of contact for our clients to ensure speed, accuracy and hassle-free service. model’ franchise. It’s not full-time for the majority of our owners. It’s ideal as an investment or exit strategy from current employment.” Hemmeter relates that this past year, the com- pany has gotten a lot of interest from outside of the U.S., and it has its sights on expanding to other countries. “This industry is actually bigger in other parts of the world,” he says. “It’s newer in the U.S. than it is in places like Asia, Latin America, and Europe. London happens to have the highest density of coworking space in the world. We’ve had serious discussions for the U.K., Ireland, and Canada. So, next year, we may dip our toe in the water internationally.” “My goal is that Office Evolution becomes ubiquitous; that it becomes ingrained in the culture of business owners,” says Hemmeter. “To do that, we have to have between 750 and 1,000 locations throughout the United States, with a presence in Canada, the U.K., and mul- tiple other countries. And we have to be the market-leading type of company. I’m confident we’ve got the team and the system to do that.” Emily Larson, Vice President of Development agrees. “When people think of franchises, they typically think of haircutting and sandwich- es and massages – typical retail-based busi- nesses or small, home-based businesses,” she states. “We are in a different category. We are a technology-enabled service provider that has a brick and mortar component in an emerg- ing, high-growth industry. And because of our footprint and flexibility, we’re able to go into retail lifestyle centers and a lot of locations that are very appealing to members that the other brands don’t go into and can’t make work. We’re growing at a pace that the tech- nology and cell phone industries both grew at in their early years – about 400 percent this year; nobody is growing anywhere near our pace. And we are at the forefront – the mar- ket leader in terms of locations, growth rate, and flexibility.” “Office Evolution is business-to-business, single employee, semi-absentee ownership, Monday to Friday, eight to five, non-food, in a rapidly-growing industry,” says Hemmeter, summing up. “And there are a lot of potential franchisees out there who want just that at a price point that makes sense in their lives.”