consolidating oversight where possible, and evolving communication systems to keep families informed and teams aligned. Lange notes that many of the operational improvements that emerged during the pandemic remain embedded today, including better digital communication practices, sharpened internal reporting priorities, and stronger clinical and infection-control competence developed through necessity. Perhaps most importantly, Lange believes COVID sharpened the organization’s sensitivity to internal customer needs. In a period where labor availability became critical to serving seniors safely, Koru doubled down on staff support and retention, and Lange says many team members who endured the most challenging period remained with the company. In his view, the organization’s leadership grew through that experience, developing a deeper capacity to care for employees while serving residents under pressure. Koru’s strategy also extends beyond operations into long-term relationship building. Lange explains that the company works deliberately to establish and maintain stable vendor and partner relationships, preferring long-term alignment over frequent change. He cites key partnerships that support Koru’s growth and performance, including First Business Bank for financing and banking relationships, and M3 Insurance as a comprehensive risk management and insurance partner. Lange describes Koru’s approach to risk and insurance as collaborative rather than transactional, viewing risk assessments and recommendations as part of continuous quality improvement rather than an external burden. On NO COMPROMISES, NO MATTER WHAT. World-Class Expertise. Individual Attention. With M3 you get it all. The personal guidance you need to protect and grow your business. A team with the resources and drive to provide unparalleled service. Don’t settle for less than yes + and. INSURANCE + BENEFITS m3ins.com 800.272.2443 25-037 (12/25) 50 BUSINESS VIEW MAGAZINE VOLUME 13, ISSUE 02
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