in commercial. Due to the nature of its industry sector, NARI operates with a focus on relationships, partnerships, and efficiency. For example, NARI’s partnership program with Home Depot allows its members to get a rebate on their Home Depot purchases. The returns have been so substantial that many members use the rebate value to cover their membership or even portions of their certification costs. Additionally, NARI commonly collaborates with trusted partners like Ferguson and National Gypsum to handle things like providing spaces for product showcases and back-end supply chain logistics. This approach not only builds trust with clients but also reinforces NARI’s reputation as the go-to authority in the remodeling industry. “What we do is really tough as general contractors when it comes to executing the projects. It takes a lot of orchestration to be able to pull off a project effectively. Sometimes, we’re trying to bring together 100,000 different little things and make them all come together seamlessly,” Enfinger states. COMBINING INDUSTRY ADVOCACY WITH COMMUNITY ENGAGEMENT Advocacy is another pillar of NARI’s operations. The Government Affairs Committee plays a crucial role in monitoring legislative and policy changes that could impact the remodeling industry. Acting as the organization’s advocacy wing, the committee ensures that members’ voices are heard at both local and national levels. “The Government Affairs Committee keeps their finger on the pulse of what’s going on… suppose policy or legislation changes are being considered in areas where we have chapters. In that case, we notify those chapters and then mobilize their teams and members to take action,” Enfinger explains. This method strengthens the industry’s position and fosters a sense of unity and purpose among NARI’s members. 33 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 02 THE NATIONAL ASSOCIATION OF THE REMODELING INDUSTRY (NARI)
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