Business View Magazine | Volume 9, Issue 2

97 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 2 functionality of wearable technology have drastically increased the appeal of these devices for a much broader market. Thackerson asserts that wearables could represent “something huge” for the club by providing members with personalized insights on their body’s recovery, strain, sleep, and overall health. “Instead of just a one-size-fits-all solution, we always look for opportunities to offer personalized wellness to each one of our members,” he says. “Recovery is another one of those huge opportunities. So much so that we’re looking into building a recovery lounge. Because recovery isn’t just for athletes, or for people who are at their peak fitness level. The average age at the club is 54, and we feel the recovery area will be of great advantage for our members.” The Fort Worth Club is excited about the future and adapting new technology into members’ wellness mindset. Thackerson says, “We feel we can add valuable years to our members’ lives by focusing on developing longevity programs which instill a wellness mindset. If we can increase our members’ health span to meet their life span, we will have achieved our mission.” THE FORT WORTH CLUB