Business View Magazine | Volume 9, Issue 2

39 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 2 years of experience in geothermal,” Elliot notes. “He will design your system, customize the units that you need, install, and service them. He provides the complete package from beginning to end and I’m not aware of anyone else that does that.” Elliot and Campbell are currently installing geothermal energy into a 75-unit apartment building in Cobourg, a Montessori school, a house in Bowmanville, and many other bids are in the works. “There’s so much demand for geothermal, what we call ground-source heat pumps,” Elliot comments. “But, really, what other choices are there? Air-source heat pumps don’t work with temperature extremes, whereas ground-source heat pumps work in any condition and any weather. Although there are drilling costs to pay up front, the payback is likely to be seven years or less – particularly with the savings you’ll make on carbon taxes.” Another important supporter of Elliot’s work is Dr. Richard Lu, with both individuals working together to distribute dynaCERT products in the Chinese market. Other collaborations have followed. “A few years ago, Richard and I started an organization called AI Renewables to develop green energy,” Elliot says. “We got into a technology called CHP (Combined Heat and Power). CHP is not a new technology – it’s been around for at least 150 years – but it doesn’t get the attention it deserves. With every fossil- fuel-burning engine, two-thirds of the energy is wasted as heat. If you can capture this heat and put it to work, say, to heat your hot water or building, you can double the efficiency of each unit of natural gas that you burn. That’s what CHP can achieve.” Elliot recognizes that CHP installations may not be as green as solar panels or ground-source heat pumps, but they are greener than the status quo. He shares, “It’s important that anyone interested in sustainability doesn’t let perfect become the enemy of good. Importantly, we can STRASHIN DEVELOPMENTS