Business View Magazine | Volume 9, Issue 2

110 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 2 THIS IS A MARIJUANA PRODUCT. FOR USE ONLY BY ADULTS 21 YEARS OF AGE AND OLDER. KEEP OUT OF REACH OF CHILDREN. OUR INNOVATIVE GROWING METHOD MODELS NATURAL ECOSYSTEMS TO MAXIMIZE THE BENEFITS OF OUR NO - TILL LIVING ORGANIC SOIL WHILE MINIMIZING OUR ECOLOGICAL FOOTPRINT, WE ARE THANKFUL TO CULTIVATE THIS AMAZING PLANT WITH THE HOPES OF UNITING , HEALING AND INSPIRING POSITIVE CHANGE IN OUR WORLD STEVE CANTWELL visit Planet 13 Orange County recently. We had a line out the door of people just wanting to interact and take pictures of themselves inside the van. It was a really cool photo moment. We’ve got an LED wall and digital interactive floor there, as well, which we use to play up the California beach theme. So, as you’re stepping onto the “beach”, which is the interactive floor, you can see your feet in the sand and then waves crashing-in rince your footprints away. When you go out onto the dispensary floor, there’s a massive octopus installation that’s really colorful and vibrant and cool. We’ve set out to create this amazing experience for our customers, and to give them photo moments along the way that they can share with friends and family.” Planet 13’s Design and Marketing team lives by the mantra that “no idea is a bad idea”, an openness which, according to Farris, improves the cannabis business’s capacity for innovation