Business View Magazine | Volume 9, Issue 2

105 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 2 multi-family home builders. They have also partnered with a national installation company that helps customers to build and install their cabinetry. “They are a vetted professional network of contractors that are available in most major markets,” Ackerman says. “If a customer needs assistance with the whole project or a portion of the project, they can work with them to assemble and install it correctly.” The RTA Store also has an experienced team of designers on staff to help customers make their dreams come to life, free of charge. “We always encourage our customers to work with our designers,” says Ackerman. “They can walk you through every step of the process and show them life-like 3D renderings of what their space will look like prior to purchasing.” In addition to the ease of purchase, much of The RTA Store’s appeal comes from their competitive pricing, while still delivering quality products. Ackerman admits, “When customers get price quotes $10,000 to $40,000, or more, above what they anticipated their cost to be, they naturally get a little sticker shock. They are saying ‘Ok, well, there’s got to be some solution,’ and then they find us. We can save customers between 10% - 40% and when talking about purchases in the thousands of dollars, that is a huge savings.” The RTA Store’s recent success has allowed them to grow the business even more over the last few years. They started the company with only two people on staff and had increased to 50 by 2018. Today, there are over 100 full time employees. Two years ago they had two main departments – office and design – and today their office department has morphed into many specialized departments, each with their own managers and assistant managers, and the design team has seen much growth as well. Rougeux shares, “All these teams are working cohesively together, which is great to see. Our managers are really stepping up. We are able to promote 99% from within our organization, which is awesome. It’s THE RTA STORE