Business View Magazine | February 2021

210 BUSINESS VIEW MAGAZINE FEBRUARY 2021 From an administrative perspective, to accommodate local mandates and government orders, the majority of Zeal’s staff had to start working remotely. Thankfully, the Credit Union adjusted quickly to address member needs and concerns. According to Kreinbring, “We have about 220 team members and COVID let us help them navigate more fluidly. It was more focused on being open and flexible, as opposed to thinking, this is what a financial institution does, and follow that path. That was a unique way of looking at the challenge COVID presented, as an organization. It was really cool, being in the empathy business, that you could actually see it and feel it from our team and our members.” Zeal had the necessary technology in place when the pandemic hit to keep things running smoothly, but for members who didn’t want to use technology, or weren’t familiar with it, Zeal employees had conversations with them, or even walked out to their car to complete their transaction and showed them how to download