Business View Magazine | February 2021

115 BUSINESS VIEW MAGAZINE FEBRUARY 2021 As the global leader in hospitality, hotel companies around the world trust their guest experience and network services to CommScope’s RUCKUS networking portfolio and our highly skilled partners. Today’s business and leisure travelers are more tech savvy than ever and expect high-speed internet connectivity for their smart devices everywhere— especially in the midst of the COVID-19 pandemic. CommScope’s wired and wireless solutions are the gold standard for hoteliers worldwide providing the strength and reliability of networks needed to keep people connected while they are physically apart. Solutions from a Broad Networking Portfolio: • Wi-Fi • 5G • LTE • Converged IoT Solutions • Switching • Structured Cabling • In-building Wireless © 2021 CommScope, Inc. All rights reserved. Learn more at commscope.com Give your guests future-proof connectivity BROADBAND HOSP I TAL I TY January of last year with a crystal-clear picture of who they were, what they wanted to do, and where they wanted to go. “We had this vision of 2020, and we’d created strategies around that vision, like capitalizing upon the acquisition of Allin Interactive to combine the power of the BBH technology infrastructure products and services with the Allin guest and resident-facing applications,” Troutwine says. “No matter what happens, we thought, we’d stay on point on our strategic initiatives. Well, then COVID happened, and it really tested that philosophy. But in the end, those strategic initiatives did ensure our success.” One initiative that quickly received extra emphasis was the determination to continue to expand BBH’s practice into senior living and multi-dwelling unit (MDU) apartment living. “As hotels, resorts, and cruise ships were shutting down, you can imagine that we had to apply more resources to that effort,” says Troutwine. CEO, Vince Lucci