of construction in other US Markets,” Larison says, referring particularly to regions where freezing temperatures make this prefabricated option attractive. Most of the work is completed in a factory before the pool is delivered to the site.This allows installation to be completed in as little as two weeks—significantly faster than the six to ten weeks typically required for shotcrete pools. “We’ve developed systems and preferred pricing for shotcrete construction because a pool in the Northeast might cost twice or 50% more than what it costs here, which opens up a potential market for fiberglass,” Larison says, explaining that at the moment, the two materials are competing with each other, regionally speaking. Despite the promise of fiberglass pools, Pools by Design has encountered unique challenges in bringing them to market in the Southwest. 59 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 12 POOLS BY DESIGN
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