One core component of their business model is their exclusive partnership with Fluidra, a leading brand in the pool equipment industry. This relationship ensures that when problems arise, Fluidra’s team is ready and willing to offer the assistance needed, fostering mutually beneficial loyalty on both sides. Unlike many companies that chase profits by spreading their purchases across multiple brands, High Tech Pools understands the value of consistency. “We’re not just buying products; we’re investing in a true partnership,” Hammerschmidt explains.“They understand that we’re loyal, and loyalty goes both ways.” Similarly, local relationships are also crucial to the company’s success. A notable example is High Tech Pools’ collaboration with Vitalia Senior Living, a prominent retirement community builder in Ohio. High Tech Pools has been Vitalia’s exclusive pool provider for all new retirement community projects. This partnership has allowed both businesses to align their operations seamlessly. High Tech Pools has earned recognition for its contributions to the region, and the mayor even presented them with the keys to the city. The local community clearly acknowledges the company’s role in driving economic growth, creating jobs, and contributing to the city’s vibrancy. EMBRACING TECHNOLOGY, EDUCATION, AND THE FUTURE High Tech Pools also values education, both for its employees and customers. 37 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 12 HIGH TECH POOLS
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