Business View Magazine - December 2024

Today, just like back then, regardless of industry conditions, the company’s adaptable performance never falters. The company employs an excellent blend of operational efficiency and carefully nurtured partnerships. The company’s leaders ensure that relationships with key suppliers, local businesses, and industry networks remain strong, viewing it as the key to stable operations. So, the focus is always on collaboration and quality, which allows High Tech Pools to secure better pricing and more efficient service and strengthen its presence as an industry frontrunner. Practices like investing in ongoing training programs for employees, particularly in the latest technologies and pool maintenance techniques, have been crucial to delivering exceptional service. All of these methods combined have resulted in streamlined internal processes — from project management to customer service — improved efficiency and client satisfaction and a consistent flow of referrals that drive repeat business. High Tech Pools is a well-rounded captain of its industry, recognized for its innovation, commitment to quality, and exceptional customer relationships.As the company continues to expand, it will undoubtedly become the go-to name for pool construction and maintenance in North America. A FAMILY COMPANY BOLSTERED BY STRONG IN-HOUSE SERVICE High Tech Pools’ legacy has been handed down from father to son to grandson. “During my dad’s era, he basically doubled the size of the business in terms of revenue, as well as employees. He was making about five to eight million dollars a year,” says President, Operations Manager, and Owner Jerry Hammerschmidt, who joined the company in 2010, working his way up from a warehouse manager to an operations manager, eventually earning his current role as a majority owner in 2024. Under his leadership, the company has seen exponential growth relative to even his father’s time running the company. “We have about 65 to 75 employees depending on the time of year, and I have subsequently doubled the size of the business from when I started in 2010. We’re solidly in the mid-teens doing millions in revenue,” Hammerschmidt comments. The company’s services primarily encompass large commercial sites, water parks, YMCAs, universities, high-end residential pools, spas, and fountains. The majority of the construction process is handled in-house, which includes everything from digging 33 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 12 HIGH TECH POOLS

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