Business View Magazine - Dec 2023

says. This team comprises around five individuals who are regularly responsible for maintenance and operations across the airport’s facilities. She also mentions another crucial member who assists with the airport’s badging program and provides critical administrative support. This lean yet efficient team structure underscores the airport’s ability to manage its operations effectively while keeping an eye on maximizing efficiency. Regarding her typical day and responsibilities, Zich paints a picture of a dynamic and varied role.“There is no typical day in the life of airport management,” she states. Her responsibilities range widely, from overseeing the entire operation and maintenance of the facility to setting its strategic direction. She actively engages with customers, generates new business opportunities, addresses air service inquiries, and spearheads marketing and public relations efforts. “It’s a fun job, offering the chance to do something different each day,” she adds, highlighting her role’s diverse and exciting nature. Zich’s personal journey into the world of aviation is unconventional. Contrary to what one might expect, her path to this field was not through a family connection or military background. “I grew up near the University of North Dakota, known for its aviation curriculum,” she explains. Her initial plan was to pursue a general business degree, but a work-study program in the aviation department changed her trajectory. “Working with professors in aviation piqued my interest in airport management,” she recalls. This experience led her to pursue a degree in the field, a decision she cherishes. “It’s a wonderful career that allows me to ensure the safe and efficient operation of an air transportation facility, and make a significant impact on the community I live in,” she reflects. ONGOING DEVELOPMENTS AND SAFETY ENHANCEMENTS At Chippewa Valley Regional Airport, a series of renovations and safety improvements underscore the commitment to modernization. Zich details the specifics of these developments, highlighting how the airport has continually evolved to meet the changing needs of aviation and maintain the highest safety and efficiency standards. 333 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 12 CHI PPEWA VALLEY REGIONAL AI RPORT