Business View Magazine - Dec 2023

He also mentions CTL Engineering’s ambition to be recognized as a top workplace.They have appointed champions in various departments to realize this goal and restructure the company. These changes are crucial for both revenue growth and enhancing employee shareholder value. Donley focuses on the employee-centric approach in their strategic planning. They prioritize employee development over mere financial metrics and believe in improving employees’ professional and personal skills. She also introduces ‘CTL University,’ a program designed for comprehensive employee training in technical and leadership skills, based on staff feedback. This focus on employee growth and engagement is a testament to CTL Engineering’s commitment to fostering a thriving work environment. The company’s strategic plan prioritizes workforce development alongside traditional business growth, aligning with its ESOP culture. Ethics, Relationships, and Recognition in Business Practices CTL Engineering’s approach to supplier management and client relationships is deeply rooted in ethics and trust, strongly emphasizing building and maintaining long-lasting partnerships. This philosophy extends beyond mere business transactions, influencing every aspect of their operations and contributing to their notable achievements and recognition in the industry. Jamshidi revisits the significance of employees in the context of supplier management. “About 20 years ago, when renewing our line of credit, the bank asked us about our assets. Our answer was our employees. This mindset is crucial in our business and is something we emphasize as part of our ESOP journey.” He shares a memorable instance, “Once, our receptionist when asked to speak to one of the owners, responded, ‘You’re talking to one.’ That ownership mentality is vital.” Donley explains her client-oriented role at CTL Engineering, emphasizing the importance of nurturing relationships with previous clients. She notes that CTL doesn’t have an extensive CTL ENGINEERING 149 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 12