Business View Magazine | December 2020

174 BUSINESS VIEW MAGAZINE DECEMBER 2020 Putting members’ interests first also drives Superior Credit Union’s community investment. The institution supports local nonprofits, community events and hospital foundations to the tune of more than half a million dollars each year. “You know, the bank – credit union difference matters to us and it matters to members, but I don’t know that a lot of people really understand it,” Neeper says. “I just think, at the end of the day, people want to do business with companies they like and companies that support them and their family and friends. And so that’s where we’ve been really able to make inroads in a lot of markets.” PREFERRED VENDORS n Podium n LKCS | Founded in 1961, LKCS is about to celebrate 60 years of serving financial institutions. Today we provide a complete array of omni-channel marketing services for financial institutions and other clients nationwide. LKCS remains on the forefront of technology, constantly introducing new solutions to give our clients such as Superior Credit Union the tools they need to succeed. n Mahalo Banking n 4D Imaging |