Business View Magazine | December 2019

73 BUSINESS VIEW MAGAZINE DECEMBER 2019 B O R N A N D R A I S E D I N CONSTRUCTION More than four decades of experience helping Colorado clients minimize risk and meet business objectives. With Moody Insurance, you always have access to experts who specialize in Construction services to ensure that you, your employees and your assets are protected. We offer a full portfolio of services to meet the unique needs of the Construction industry, including: • Commercial insurance • Employee benefits and surety • Loss Prevention Consultation • OSHA Compliance • Contract review • OCIP/CCIP Consultation • HR Consultation • Claims Management BRANDON OCHS, CIC, CRIS 303.824.6663 Brandon.ochs@moodyins.com DENVER 8055 E Tufts Ave Ste 1000 Denver, CO 80237 303.824.6600 www.moodyins.com EL I TE ROOF ING the best way to break into the industry, is also becoming a major challenge, because consumers are becoming more savvy and educated – they’re doing a lot more research. So, we really focus on having a great online presence on Google and social media and that has helped us, as well.” Reis believes that Elite Roofing has one other important advantage – its values. “Some companies’ values are just a plaque on the wall; they don’t actually weave through the organization, while ours are woven through our organization,” she states. “We take them seriously. It’s how we make decisions; it’s how we encourage our team to make decisions; and it’s our expectation of everybody that touches us, or represents us in any way. So, I think that’s been one of the driving factors in our growth - our commitment to our values which remain: Faith, Family, Honesty, and Integrity. We’re very, very committed to those.” Brothers agrees. “It’s fairly easy for people to start a roofing company,” he notes. “And there are companies that do unscrupulous things. They take money from the insurance companies or from homeowners and never show up to do the job. And it creates a negative connotation within our industry.” In comparison, Elite Roofing’s motto is “Roofing Done Right.” The company is a preferred vendor with the best manufacturers in roofing products, so all its customers’ roofs are replaced with high-quality shingles by experienced roofers, and then inspected by competent professionals, trained in excellent customer service. It’s why the company maintains an A+ rating from the Better Business Bureau. While finding and hiring skilled workers is a challenge for many industries, these days, Brothers adds that Elite Roofing’s culture is yet another advantage that the company possesses, and one that has provided it with long-term success. “Because our systems and processes and the way we operate are on a whole other level than the majority of our competitors, if