Business View Magazine | December 2019

70 BUSINESS VIEW MAGAZINE DECEMBER 2019 from his father. Elite Custom Builders specialized in finishing basements, but when the Great Recession hit in 2007-08, and people were no longer able to afford paying for that type of work, the company went on hiatus. “Things were pretty rough and I was doing whatever I could to try to get myself out of a pretty deep hole that I got into when I first started my company as a general contractor,” Brothers recounts. “So, I ended up becoming a subcontractor for a restoration company, which E lite Roofing of Denver, Colorado, is a full- service roofing contractor. It was originally founded as Elite Custom Builders in Greeley, Colorado in 2006, by Randy Brothers, who had graduated with a Business Marketing degree from the University of Northern Colorado. He had also worked as a superintendent with a local building company during college, learning how to build houses and commercial buildings, having inherited the talent and interest to build