dec-2017

156 157 and bungalows with private service, and a con- sistent entertainment schedule of some of the hottest artists and DJ’s.When complete, it will also include a gastropub style restaurant, a cof- fee shop café, and a craft beer and pizza garden. “The reason I created BearX is because we can offer an experience and value that other places simply cannot match,” says Phillips. “We build in a lot more programming and a lot cooler stuff. It’s much more experiential living.” Phillips says that even though the local stu- dent-housing market has experienced increased competition in past several years, The Barracks has prospered. “It is the first time since I’ve been in the student-housing industry, where our com- petition’s incentives were going up - offering peo- ple up to $1,000 in cash, but we stayed with our tried and true processes and continued to show our value. The rental rates and occupancy of our competition went down, and our rental rates and occupancy went up and that was a great confir- mation that what we are doing is different, and that even when the market is softening and the “Our supporting company is Property Manage- ment where we continue to take care of those investors and offer an onsite, turnkey manage- ment solution.We are set up like a high-end subdivision; the Home Owners’ Association dues are $185 a month, which may seem high, but we do all the landscaping, pick up trash every day, maintain the exteriors, trim the shrubs, spray for weeds, replant any trees that are dying, and provide cable and internet service for each resi- dence.”When homes are vacated at the end of a lease period, contractors are brought in to bring them back to top condition - carpets are steam cleaned, walls are painted, repairs are made and, “we clean the hell out of them,” Phillips exclaims. What truly sets The Barracks apart from oth- er housing communities, while simultaneously outperforming the competition, is the $17 mil- lion BearX facility, a community amenities center that Phillips calls “a playground for adults.” Open to both residents and the general public, BearX encompasses a huge lazy river with a swim-up bar, a ProFlow surfing machine, exclusive cabanas Get Inspired ! Austin (512) 836-1030 Bryan-College Station (979) 695-2432 Richmond (281) 480-8883 Houston (713) 722-9511 Spring/The Woodlands (281) 657-4565 San Antonio (210)377-1986 Dallas/Ft. Worth (972) 481-1223 Georgetown (512) 869-5997 www.KMC.net THE BARRACKS TOWNHOMES