Business View Magazine | Volume 8, Issue 8

57 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 8 ALL I ED ALLOYS LP thanks that Allied Alloys was deemed to be part of an essential industry during the COVID-19 pandemic, allowing it to continue operating throughout the crisis. She recounts, “During the pandemic, we did not have to close our doors for a single day. We did not lay off a single employee and we just kept moving forward. Interestingly, the real estate market in the U.S. has been booming over the last 15 or 16 months. There’s been a lot of construction, a lot of home renovation projects, and a lot of new home sales. We were able to help meet some of this surging demand in the construction trade.” Although the pandemic did not necessarily damage revenue streams at Allied Alloys, it did force the company to pivot dramatically. “Previously, we were heavily exporting to Asia but we completely shifted our business model to adapt to what was happening here in the U.S. as a result of the pandemic,” Turakhia explains. “Instead of the majority of our sales going export, we have been meeting the domestic demand to some of the largest domestic stainless steel mills.’’ One thing that did not have to change as a result of the pandemic was the way that Allied Alloys treats its employees. The company culture has always been an open and understanding one – something that proved valuable during a challenging time. They followed all the guidelines, had temperature checks on-site, and provided sick pay as and when needed. Turakhia notes. “We also stopped all in- person meetings and started using Zoom to communicate virtually instead. We were extra cautious and out of the hundred employees we had at that time, I cannot report a single one that has been hospitalized or where COVID-19 has had a significant impact on their health.” Another unconventional approach to the