Business View Magazine | Volume 8, Issue 8

132 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 8 AT A GLANCE WILD BIRDS UNLIMITED WHAT: A franchise retail chain providing bird and wildlife supplies WHERE: Headquarters in Carmel, Indiana WEBSITE: www.wbu.com B oth beginner birders and seasoned veterans know that birds are some of the best ambassadors from the natural world: we can see so many intricate connections within nature just by paying attention to the birds. According to a recent survey by the U.S. Fish & Wildlife Service, one third of the U.S. population aged 16 and up enjoys wildlife watching – from observing, to feeding, to photographing – making it one of the fastest growing hobbies in the country. It’s estimated that upwards of 45 million Americans birdwatch, whether in their own backyard or on birding-specific trips. They represent a growing multi-billion eco-tourism industry that’s part-recreational, part-practical global conservation effort to help both birds and humans thrive. Enter Wild Birds Unlimited (WBU), the original backyard bird feeding and nature appreciation Birds UNLIMITED “We Bring People and Nature Together”