Business View Magazine | Volume 8, Issue 8

107 BUSINESS VIEW MAGAZINE VOLUME 8, ISSUE 8 VP & Chief Retail Officer Elizabeth Reynolds shares, “We really saw generosity among the organization. Those that could come into work, whether it was a teller or from an operations perspective, really stepped in and helped those that could not. Sometimes people want things to be fair, and this was certainly not a time we heard that. It was more about getting through it together. We saw that from our employees, which was awesome.” With rates dropping and mortgage lending increasing, First Fed Delta saw an increase in business during the pandemic. As well, the Paycheck Protection Program (PPP) was introduced through the Federal Government to assist businesses in keeping workers on payroll. This program was utilized by many local businesses, adding to the volume of work for the bank employees. “We ended up doing a lot more remotely and MadAveGroup.com MadAve Marketing Management TouchStone Digital design 2 influence BusinessVoice SensoryMax MadAveCollective Six specialized agencies. A single dedicated account team. Complete marketing coverage. F I RST FED DELTA