HE R In a business landscape where customers, employees, regulators, and investors demand more than marketing slogans, B Lab™ is setting the bar higher.To achieve or maintain B Corporation certification today, companies must do more than signal good intentions or post supportive hashtags.They are required to prove—through transparent, measurable, and verifiable action—that justice, equity, diversity, inclusion, and holistic well-being are woven into their business models and supply chains. 52 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 08
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