“In the last 10 years, we’ve probably invested in automation more than anything else.And generally, to hold higher tolerances in our machines and improve our product quality, we basically reinvest our capital year after year,” Cotsmire says, explaining the substantial investments the company has made into the ERP systems seamlessly connected to sales and marketing platforms. On the more human side of things, to remain a market leader, Will-Burt will focus on establishing solid lines of communication and relationships with peer organizations. “We’re working closely with peer organizations in our markets to make sure that we’re designing and developing a product that is capable of handling the products that they’re designing, so that when you put them together, you’ve got a total solution to go to market with,” Lewin clarifies. By staying ahead of the curve and designing in both BROUGHT TO YOU BY Conquering the Digital Divide Attracting, training, and delivering the future workforce. JOIN THE MISSION www.broadbandnation.org $100B+ investment to connect all Americans 200K+ broadband workers needed 163 BUSINESS VIEW MAGAZINE VOLUME 12, ISSUE 08 THE WILL-BURT COMPANY
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