homes, making significant strides in future proofing buildings against the against the elements and significantly increasing their overall energy efficiency. Troy Wilbanks, the director of sales for residential new construction, explains, “We work directly with builders of all types, whether custom home builders or national builders. Our technology allows them to control air leakage, which is critical for moving from a code-built house to an Energy Star house or achieving net zero and passive house standards.” Addressing the trend towards passive homes, which require extremely high levels of sustainability, Wilbanks notes that not all builders are venturing into this territory.“We guarantee that builders meet their original requirements specific to passive house standards,” he states. “In the Northeast, particularly in Massachusetts, passive house standards are essentially code for multifamily builds.This presents significant challenges, especially in single-family wood and multifamily constructions, to meet air sealing requirements.” The challenge extends to achieving the compartmentalization of each unit within a building. Aeroseal’s technology provides a comprehensive solution, ensuring builders meet these stringent requirements.“We developed solutions that guarantee compliance with ease, virtually without intruding on the builder’s schedule,” Wilbanks explains. “Our process is meticulously monitored and regulated, removing any manual guesswork. Traditionally, builders rely on manual air sealing techniques and products, such as specialty membranes and tapes. While those are still important, our technology takes the guesswork out of the equation.” Wilbanks highlights the broader impact of Aeroseal’s technology on the housing market, particularly considering current macroeconomic trends. With a significant push towards new construction to address housing shortages and the retrofitting of existing buildings to enhance energy efficiency, Aeroseal’s solutions are more relevant than ever. AEROSEAL’S INNOVATION AND MARKET GROWTH As Aeroseal continues to push the boundaries of energy efficiency in the construction industry, the company has made significant strides in product innovation and market expansion over the past two years. Jarrod Scott, the director of sales for residential retrofit, provides insights into the latest advancements and the growing demand for Aeroseal’s technology. 67 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 08 AEROSEAL
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