example of what the future of Hawaii’s other industries and markets could look like. Each company on the island shares the mutual obstacle of reducing the financial impact of relying on product imports. However, over the years, Waialua Fresh has been growing into a beacon that can shine light on the fact that Hawaii can do much more for itself than originally thought. While relying on the mainland for products helps, it certainly comes at a cost, but with a little innovation, some collaboration, and a lot of commitment, the companies that do business on the island can become its largest economic influencers. 167 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 08 WAIALUA FRESH
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