Business View Magazine - August 2023

88 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 8 Shells, made with whole-grains, capitalizing on consumers’ better-for-you preferences. An emerging story around the snacking category is the one around holistic health. For many snackers, while they choose snacks with a variety of factors in mind, they all amount to their own sense of holistic health. This could refer to their own nutritional goals, their mental health, or the health of the environment, which is why better- for-you and better-for-the planet are so closely intertwined. While taste continues to remain supreme, a well-rounded lifestyle as it relates to consumers’ sense of health is becoming almost as important. Snack producers, along with the supply chain – companies providing ingredients, equipment, packaging, transportation services, and more – have made tremendous strides relating to sustainability, and they continue to set aggressive goals in the future. Over the last few years, shoppers have purchased more and more snacks that are marketed with sustainable attributes. Attributes like reduced or recycled packaging materials, companies with B Corp Certifications, humane sourcing practices, renewable energy used in transportation and manufacturing, fair trade, and many more. SNAC International’s vision is to connect the snack industry to create growth and opportunity. Through SNAC’s educational and networking events, we bring the entire supply chain together, from ingredient suppliers to snack producers, to foster a community of collaboration and innovation. Upcoming this fall, Oct. 15-17 at The Broadmoor in Colorado Springs, CO, we’re bringing 130 of our senior leaders together to discuss trends and global issues with industry thought leaders, and to network during recreational activities. If you’re involved in the snack industry in any way, I encourage you to learn more about how SNAC International can benefit your growth goals by visiting www.snacintl.org , or reaching out to any member of the SNAC staff.