Business View Magazine - August 2023

133 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 8 These estimated costs relate to outfitting the property and commencing the business. As Dimitroff delineates, “It’s going to be your front of the house, your lobby, your reception. It’s going to include your pet suites, grooming area, food prep, storage, IT infrastructure, HVAC and air filtration systems, indoor and outdoor play areas, and parking.” These costs do not account for the physical building or land. Return on investment, however, is a different matter. Dimitroff candidly admits, “Each location is a little bit different. It’s all dependent on where they’re located, their initial investment, and how quickly they can start generating positive cash flow.” He cautions, though, that specific timeframes for returns are not guaranteed and can vary based on location and market conditions. Once a franchise agreement is signed, the journey to becoming a franchisee is a collaborative process. The corporate office, possessing valuable experiential knowledge, assists with the development process. Dimitroff explains, “We have some extremely powerful demographic tools that allow us to assist the franchisee in determining how that business might perform in that specific area.” The evaluation process is not based on absolute ALL AMERICAN PET RESORTS