Business View Magazine | August 2020

84 BUSINESS VIEW MAGAZINE AUGUST 2020 GPN Architects based out of Greenville, South Carolina. They do a phenomenal job for us. Once we get in the operations side of things, we partner with Sysco. They’re our main distributor. We have some regional, fresh produce suppliers that we use, as well, depending on where we are in the country. So, there are definitely some partners that we rely upon heavily. Over the last four years, we’ve taken some punches on the chin from those we learned not to work with. It’s all part of growing a business.” BVM: What differentiates Clean Juice from the competition? Cuff: “Ultimately, the biggest thing that sets us apart is the fact that we are USDA-certified organic. That goes way back when Kat and Landon founded this concept; that was the one thing that was a deal-breaker for them. They looked at other concepts and nothing was truly healthy. Yes, there are a lot of smoothie and juice type bars out there, but if you’re not eating and drinking organic, you’re taking away the whole reason why you’re eating healthy. You’ve heard of the ‘dirty dozen’– the top fruits and veggies that are loaded with pesticides? That’s the majority of conventional produce. We don’t do that; we serve the best, healthiest, freshest, organic products possible. “Second, we’re completely transparent in how we make our products. A lot of time you go into a juice or smoothie place, they’ll take your order and when they turn their back to you, they’re pumping syrup, or they’re making a product behind a wall. You don’t necessarily know exactly what’s going into it. When you walk into a Clean Juice, everything is organic and made right in front of you. You know exactly what’s going into every bottle, every cup, and every smoothie. So you know, with full confidence, that you truly are getting the best product available.” BVM: How does Clean Juice go about vetting potential new franchisees? McDonnell: “We’re very selective in who we