August/September Business View Magazine
64 65 KELLERWILLIAMS REALTY COASTAL AREA PARTNERS Keller Williams agent in The Woodlands, Texas, advancing quickly to become Team Leader, and CEO of Keller Williams The Woodlands/Magnolia. Two years ago, she relocated to Savannah, where her energy and passion for the office and agents knows no bounds. And she really knows the market. “We have a big military population here,” says Brickhouse, “We work with a lot of veterans, as well as retirees, and people who have a second home here, where they come for the winter. It’s also a high tourist draw, so we have a lot of inves- tors.We have a huge variety of sellers, a little bit of everything going on.” Coastal Area Partners is part of the Home Builders Association of Greater Savannah, and many of the agents work with builders and devel- opers. New construction is booming in the Pooler and Richmond Hill areas outside of Savannah; in the city, itself, rehab is the buzz word, as buyers set their sights on treasured historical properties and restore them to their former splendor. Brickhouse outlines several attri- butes responsible for Keller Williams’ astounding success worldwide and, specifically, in Savannah. “Number one, we have the best training.We lay a really good foundation for agents to build their business –we look at them as business owners, rather than an agent working for a brokerage (each agent is a 1099 independent contrac- tor).We have systems that we teach agents, and they stay within those bounds to form their own business model.We also have a phenomenal coaching program that helps agents get into production, quickly.” The culture of Keller Williams is an atmosphere of contribution to the greater good of the whole company. Agents often share best practices with each other and mastermind together on building their businesses. Brick- house says, “We believe in coming from a place of contribution. Having a prosperity mindset, rather than a scarcity mindset. There is enough business to go around. That’s what we live and breathe, here.We believe in giving back to our agents and com- munities.” Communication is key. Red Day is a company-wide tradi- TINA BRICKHOUSE CEO
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