Business View Magazine - April 2024

“A high-performance home is durable, comfortable, healthy, and energy-efficient,” Scott True, owner of Dimora Homes, describes when asked what the defining criteria are behind their popular building methods. “I have this trademarked slogan that says ‘homebuilding as it should be’ because we believe that all homes should be high performance. When you don’t build high performance you end up with problems in homes and create conditions that are conducive to mold, unhealthy air, and durability issues,” True continues. The philosophy that True and his wife, both his partner in work and life, adhere to is simple; build in these high-efficiency options at the outset to avoid potential problems and higher costs down the road for homeowners. “The absolute best thing you can do to be green is to optimize the enclosure as much as possible. That means making the house energy efficient by the way it is built.” HIGH-PERFORMANCE CRITERIA BASED ON CLIENT RELATIONSHIPS With green options, sustainability, and lessening our carbon footprint top of mind for many, homebuilders are slowly incorporating greener technologies into the overall building and design process; however only some builders are ‘truly’ taking the lead. Dimora Homes, based in Austin, Texas is one such builder that has developed an edge in a burgeoning market. A family business by design, with a core philosophy that puts the client first, the company has achieved tangible success by never losing sight of why they are building. “What I always say is that a lot of builders, especially the bigger ones, view the homebuilding process as nothing more than a financial transaction. That’s all it is.” “We are not in that business. We have to make money, of course, but we’re not in the business of just transacting. We are in the business of building a home for somebody that is going to last through 57 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 04 DIMORA HOMES