Business View Magazine | April/May 2022

69 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 4 Houston Automobile Dealers Association CARING FOR THEIR COMMUNITIES representation, community service programs, scholarship access, and other programs that elevate the auto industry and the individual communities their members serve. Business View spoke with RoShelle Salinas, Executive VP of HADA, and Sgt. Darren Schlosser, Houston Police Fraud Department, about the latest industry insights and challenges, and the fascinating story of collaboration to prevent fraud in dealerships through the innovative Dealer Alert program. T he Houston Automobile Dealers Association (HADA) is a non-profit corporation designed to support new car and truck dealers. For almost 80 years, HADA has been helping members to maintain good reputations, providing opportunities to build business networks, and coordinating educational opportunities that maintain a competitive automotive industry in greater Houston. HADA provides members with educational seminars and workshops, legislative