Business View Magazine | April 2021

92 BUSINESS VIEW MAGAZINE APRIL 2021 keeping track with pencil and paper. So, you can imagine on our scale, when we’re fueling hundreds and thousands of vehicles every night from our trucks that doing things with paper and pencil just is not possible. We figured out quite quickly that we needed a new software architecture to track sales to make it effective.” Given their background in technology, the owners knew how to use mobile apps and a lot of the general standards including GPS, Bluetooth etc. So they were able to develop a tightly-knit, robust Auto-logging platform, meaning drivers don’t have to record the gallons. They simply scan a vehicle. Baki explains, “There’s an RFID tag on every customer vehicle we service that we can scan through our Instafuel app. The app is also connected wirelessly to the truck and sends data to and from the truck’s meters. We can virtually track and log each fill in real-time with time stamps and we’re able to send that data to our customers, again in real-time.” It is an amazing system and the more a customer thinks about it, the more benefits they realize. There is no dealing with fuel cards, receipts, logbooks for fuel and it is a 100 percent accurate way of monitoring fuel consumption. It gives a company more data to calculate the efficiency of their operations, and since fuel is often the second-largest expense after labor, insight into its use is significant. Ramped up by the number of vehicles in your fleet, the larger the fleet the more savings can be realized. “Our goal is to make the cost of us delivering the fuel a moot point,” says Nahhas. “We do offer a very competitive fuel price, but we also offer savings in many other ways. Geotab, a metrics company, performed a survey where they decided the average time a driver spent fueling a vehicle was 20 minutes. Now imagine that you free up that 20 minutes for each driver and your route becomes much more efficient. There is also, unfortunately, the reality that