Business View Magazine | April 2020

35 BUSINESS VIEW MAGAZINE APRIL 2020 mindset is this—your work means everything, you do what you say, and it’s pretty easy living. That first year, he did 150 pools just by calling people back and showing up. And from there, he grew. The next year, he did 300 pools. The year after that, 500 pools. He was rocking and rolling doing 500 pools a year, but he needed some help.” “In 2005, he opened a location in Fort Myers, FL which my uncle Mike and my aunt Dee run,” Krawczyk says. “I was still in Michigan earning my Business and Sports Marketing Management degrees from Northwood University, but in the summertime, I’d come down to Florida and my father would put me to work in the pools. I was glad I was going to college because I couldn’t see myself doing that forever. I graduated in 2004 and accepted a couple of internships, but nothing really panned out. That’s when my dad dangled the carrot and said, ‘If you move down, help me run the place, I’ll set up a mortgage in your name.’ For the first five years, he threw me in the hole. I hated him for it then, but without that experience I wouldn’t be where I’m at, wouldn’t know what I’m doing, wouldn’t have the respect that I do for the people who do this work.” Today, Krawczyk is practically the sole owner of Superior Pools of Southwest Florida Inc., fan- voted the #1 Pool in the World by APSP the last three years running and achieving the 2019 Top 50 Builder in the U.S. award from Pool and Spa News (and, out of the top 50, ranking No. 1 in customer service). With 50 employees staffing two locations (Port Charlotte, Fort Myers) and over $25 million in sales last year, he’s been leading Superior Pools with an unfaltering commitment to quality, service, and continuous improvement. In the beginning, Krawczyk mostly did grunt work for the pool company. Eventually, he was promoted to construction manager. When the 2008 recession hit, he demonstrated his business savvy by encouraging his father to make pool service and remodels the focal point of the enterprise. SUPER IOR POOLS