Though modest in size, Covington’s ambition is anything but. From building a first-of-its-kind health district to redeveloping 230 acres into a lakefront neighborhood, the city is thinking big while staying grounded in its “clean, safe, welcome” philosophy. And through it all, Covington’s leaders are committed to preserving the small-town charm that has long made it a magnet for families, professionals, and businesses alike. A COMMUNITY THAT SHOWS UP In Covington, community engagement isn’t just encouraged—it’s embedded into the city’s DNA. Whether it’s drive-in movies in the summer, the Covington Maker’s Market, concerts in the park, or the annual Covington Days Festival, city events regularly draw thousands of residents for family-friendly fun. One of the city’s most impactful initiatives is the Ready, Set, Play program. Launched in collaboration with local businesses, this summer program provides elementary and middle school students the opportunity to earn “Brag Badges” picked up at participating retailers after kids complete activities like brushing their teeth, going on a hike, or making their beds. For families, it’s a fun and cost-effective way to stay active. For businesses, it’s a win-win— drawing foot traffic and reinforcing local loyalty. “It’s been one of our most popular programs,” Regan Bolli, Covington City Manager, relays. “Parents love it. Kids love it. And our businesses really get behind it. It’s community-building at its best.” KARMA THE CHAMELEON: BRANDING WITH HEART Covington’s community spirit is also embodied in its beloved mascot—Karma the Chameleon. Featured at city events and in social media campaigns, Karma is part ambassador, part educator, and all personality. The city has cleverly integrated Karma into promotional materials and youth activities, helping to foster a sense of identity and engagement across age groups. Karma has also become a mainstay in Covington’s social media strategy, where the city regularly shares video clips, community updates, and light75 CIVIL AND MUNICIPAL VOLUME 06, ISSUE 09 COVINGTON, WA
RkJQdWJsaXNoZXIy MTI5MjAx