Business View Civil & Municipal | July 2022

19 CIVIL AND MUNICIPAL VOLUME 3, ISSUE 7 The Story of Zhang Financial Charles Zhang started Zhang Financial, a fee-only wealth management firm, over 30 years ago with the goal of upholding an advisor’s fiduciary standard to the highest level. The mission of Zhang Financial is to provide each of our clients with truly unbiased investment advice, excellent service, and access to exceptional, low-cost products while serving our client’s best interests at all times. Why are we Fee-only? To be free of conflicts of interest. When you work for a firm that is not fee-only, you run the inherent risk that your advisor may be incentivized to choose your investment strategy not based upon your best interest, but rather what will make the most revenue for them and their firm. Many advisory companies pay advisors more in bonuses and kickbacks to offer higher cost investment products to their clients. These costs and fees are often hidden from the investor and are a significant drag on returns and long-term performance. The only way to be completely unbiased is to be fee-only and choose investments solely based on their potential for returns. Why should you work with Zhang Financial? Notable Industry Recognition Barron’s 2021 Top 100 Independent Advisors List recently ranked Charles Zhang as the #1 ranked independent advisor in the entire nation. He has also been ranked the #1 advisor in the state of Michigan by Barron’s for ten consecutive years. A decade of established excellence within the financial services industry! In addition to the Barron’s recognition, Forbes has also ranked Charles Zhang as the #1 advisor in Michigan on its Best-In-State Wealth Advisor list for 2022. He has been #1 on the list since the ranking’s inception. * Knowledge and Expertise We have a highly qualified team of Certified Financial Planners (CFP®), Certified Public Accountants (CPA®), and Chartered Financial Analysts (CFA®). Together, we completely customize each client account based on a variety of factors including risk tolerance, tax efficiency and personal circumstances. Competitive Pricing We charge only a flat rate fee, based on the total assets under management. Our competitive flat rate also covers many miscellaneous administrative and trading costs which other advisors would typically pass on to their clients. We have exceptionally low internal costs, something investors don’t always consider when choosing their investment vehicles. By minimizing internal costs, long term performance can be drastically improved. Our “all in” rate is among the lowest in the industry and we will match that of any top ranked advisor. ** Interested in working with us? For more information, please call 269-385-5888 or visit us online at www.zhangfinancial.com Our in-state minimum is $1M in investable assets, outside of Michigan our minimum is $2M *see www.zhangfinancial.com/disclosure for full ranking disclosures. **A highly-ranked competitor is considered any advisor included in the current year rankings for Barron’s list of America’s Top 100 Independent Wealth Advisors or the 250 advisors on Forbes’ current year list of America’s Top Wealth Advisors.