Civil Municipal - July 2024

“Prescott Pop-ups,” which features local vendors, artisans, and specialty food offerings. The city also boasts another popular park, Centennial Park, which is a popular waterfront destination with a beach, splashpad, pool, boat launch, tennis courts and ample green space. “From a tourism standpoint, the Prescott Pop-ups has been a key driver,” says Valentyne.“It has brought a lot of people to that area that was never really explored before and it serves as a gateway to attract people who are coming off of Highway 2.” “One of the most recent events that was relatively unexpected was the solar eclipse. We had about 5,000 people descend on our community for that event and it was a fantastic opportunity to introduce the town to a lot of new people who may have 286 CIVIL AND MUNICIPAL VOLUME 05, ISSUE 07

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