stories of vacant storefronts, struggling retailers, and evening emptiness. Wenatchee’s downtown defies these trends, with over $130 million in active investment projects and a business environment where openings consistently outnumber closures. The transformation points to strategic planning and market fundamentals that have created sustainable urban vitality. “We represent around 530 businesses and every year we see more businesses open than we see close,” says Rosa Pulido, executive director of the Wenatchee 221 CIVIL AND MUNICIPAL VOLUME 06, ISSUE 08 WENATCHEE, WA VOLUME 4, ISSUE 01
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