says Van Der Torre. PARKS, RECREATION, AND TOURISM Vermilion’s natural beauty and recreational amenities are central to its appeal. Van Der Torre highlights, “Our provincial park, with over 40 kilometers of trails, attracts visitors from all over Canada.The park hosts soccer fields and ball diamonds and is part of our extensive town trail system. Our two hockey rinks and curling rink are significant community hubs, and we’ve even hosted provincial pickleball tournaments.” The town’s commitment to tourism is evident in its collaboration with local businesses and Travel Alberta. Martin notes, “Our downtown businesses partner with the parks for bike and canoe rentals, creating a cohesive visitor experience. We’re officially working to package these offerings through Travel Alberta to promote overnight stays and boost local spending.” Prior expands on the tourism strategy, “We work closely with Travel Alberta to highlight Vermilion as a destination. Our goal is to encourage overnight stays, significantly benefiting the local economy. Through initiatives like the Good Life Institute, we host events that attract visitors from far and wide, showcasing everything Vermilion offers.” HOUSING AND WORKFORCE DEVELOPMENT Addressing housing needs is crucial for Vermilion’s growth. Prior states, “We’re conducting a housing gap analysis to identify and address our housing needs. We have plans for mixed-use residential development and seek developers to invest in Vermilion. Our North Brennan area has 65 acres ready for 400 new houses.” The partnership with Lakeland College plays a vital role in workforce development. The college brings in 800 to 1,500 students annually, many of whom stay and work locally. These students take up rental units, and their trades, agriculture, and firefighting programs are crucial for the local workforce. The college’s zero vacancy rate for rental units underscores the need for more housing. Additionally, regular meetings are held with 309 CIVIL AND MUNICIPAL VOLUME 05, ISSUE 08 VERMILION, AB
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