While support remains at the core of EZee Assist’s vision, it’s become clear that an omni-channel experience matters to users. So, EZee Assist now has an even more ambitious goal: to become the universal interface for the entire tech stack within franchising and multi-location businesses. The company doesn’t aim to replace existing systems like FMS, POS, ERP, or CRM but to make accessing and using these systems as seamless as possible. Imagine a world where a franchisee can perform complex tasks across different platforms simply by interacting with an AI-driven interface through WhatsApp, text, or email. This vision isn’t far off. EZee Assist is already working on making it a reality, and the potential impact on franchising is immense. By unlocking valuable content and streamlining access to various systems, the company is poised to significantly enhance operational efficiency across the board. 7 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 09 EZEE ASSIST
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