Ezee Assist

D EVOLUTION IN Success in the franchising business model, particularly when working with franchisees, is rooted in one thing primarily: a deep understanding of the audience being served. To support franchisees, you have to understand their problems, however, to innovate you have to anticipate future problems as well. That is exactly what’s happening with an emerging technology 2 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 09

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