Floor Coverings International

process and industry; however, the transition to the executive model has allowed franchising within this industry sector to become more accessible to those who aren’t so knowledgeable about the industry. “The franchisee is not the person putting in the floors. We also want them out of the sales role as quickly and reasonably as possible,”Wood says, commenting on the benefits of the company’s executive model. Additionally, with an exceptional Net Promoter Score of 87, far surpassing the industry average of 38, the company offers franchisees a compelling value proposition from day one. to excellent service. As an industry leader Floor Coverings International is transforming houses into homes, one impeccably remodeled floor at a time. ADVANCING INTO THE EXECUTIVE FRANCHISE MODEL Floor Coverings International currently has 270 operating units across the United States and Canada. Since its establishment, the company’s founding model has evolved, allowing it to shift from a traditional home improvement franchise into an executive model business. The earlier model was predicated on a franchise owner getting closely involved with the flooring 5 BUSINESS VIEW MAGAZINE VOLUME 11, ISSUE 05 FLOOR COVERINGS INTERNAT IONAL