Los Angeles Memorial Coliseum

5 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 12 LOS ANGELES MEMORIAL COL ISEUM nation. So, when you talk about Super Bowls and national championships and local teams performing at a high level, the Coliseum is right in the mix of that discussion. When you talk about the community, if you’re looking for that gathering place, that common thread between generations, the Coliseum can weave itself into that discussion very seamlessly, as the center of where this stuff happened. That is what makes the Coliseum so special. That legacy and that connection to the community.” A $300 million renovation was completed on the stadium in 2019, introducing technology that Kevin Daly, Assistant GM, says might be unexpected in a 100-year-old building, along with enhancements like 9,600 square feet of handrails, and new seating. Technology upgrades included public Wi-Fi and a distributed antenna system. “That system is 5G capable, it’s a pervasive wireless system with over 850 APs in the seating bowl and 1,400 access points in the venue. Each of those access points is capable of 200 users,” Daly explains, adding that AT&T and Verizon are two partners on this project. As for other improvements, he adds, “We’ve introduced new building management systems with Honeywell and Siemens, updating how we manage our lighting, and how we manage our HVAC systems. We’ve introduced two new high-definition video boards, and a multimillion- dollar video control room, which gives us the capability to do replays and sponsor advertising within the video. It’s what you’d expect, but it’s big for us, and it’s big for a venue like this.” The Coliseum was also furnished with an integrated T.V. system, with over 650 displays, which allow for direct channels, or house-fed gameday content, with customized sponsorship. Many of the audio-visual components of this renovation were implemented by Van Wagner, Big Screen Networks, and Daktronics. “All of that was in the process right before the pandemic, and now we’re finally getting a chance to show it off and what those capabilities are,” Daly says.