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2 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 5 SET AND ENT LATE VEMENT CTIVITY hen we hear the word coach, most of us picture some type of inspirational and experienced leader exhorting some type of athlete, whether on the ball field, the gridiron, the soccer pitch, or the basketball court, to stick to the game plan, play to one’s strengths, rely on one’s teammates, and push through adversity toward excellence beyond expectations on the road to ultimate victory. W