Planet 13
a remote area – no neighbors. A perfect location.” BVM: Can anyone walk in and buy your products? Scheffler: “The SuperStore is open to everyone. The good part is when you come in the Grand Hallway – which with the second phase done will be a football field long and 30 ft. wide – you don’t have to be 21 because you’re not in the dispensary. On the righthand side, we have guards and turnstiles and you need a card we issue with a barcode that allows you in the dispensary, so we know you’re 21. If you’re underage, you can wait in the Grand Hallway, go in the Bistro, the Coffee Shop, shop in the Gift Store. Those options attract a lot more clientele. “The new Governor of Nevada is forming a Cannabis Commission, like the Gaming Commission. They will make all the rules for the state, because right now, it’s confusing and everyone is interpreting the law differently. When those regulations are in place, we’ve dedicated about 20,000 sq. ft. for a cannabis consumption lounge and a future club, if they merge it together with alcohol. We’d also like to have a 5,000-sq.-ft. patio, 15 ft. in the air. It faces the street and we have 65,000 rooms looking down on us. We’re going to put a splash pool up there, where you can stay cool, dance in the water, smoke cannabis… nobody in the world has this right now. The state limits the amount of cannabis you can buy to one ounce and medical is still a big thing for us. We didn’t forget about the locals on our loyalty program, and the veterans. They always receive a discount.” BVM: Is future expansion on tap? Scheffler: “Absolutely. It may not be this large, but we’d like to have a number of Superstores, four or five times larger and better than the nearest competitor, and still an attraction for that area. We have to blend into the fabric of the cities we’re moving into. Not every place is over the top like Vegas but everybody still wants to be entertained. And people tell us how safe they feel here. Our show of force on security – outside,
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