Associated Foundation Partners - page 2

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Business View Magazine
Collaborating to Celebrate Life
Foundation Partners Group reinvents the funeral experience
Foundation Partners Group is a leading provider of
end-of-life transition services with a network of 39 fu-
neral homes and six cemeteries that are owned and
operated across 13 states.
The Orlando, Fla.-based company was founded in
2010. In 2012, Brad Rex took over as president/CEO
and immediately went about incorporating the ex-
pertise he’d gained at the world’s experience capital
– Disney. Rex was at Disney for twelve years and led
Disney’s Epcot theme park for five years, overseeing
its recovery and growth after 9/11. The company has
industry veterans as well as executives with extensive
experience in other industries. This combination com-
bines the best of funeral service with new ideas and
technologies that are revolutionizing the funeral expe-
rience.
“With my customer-centric background, I asked ‘What
are we not providing to our customers today, and how
can we fill that gap?’” Rex said. “We looked at all the
things that need to happen after a death occurs, and
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