Continental Motors

Software always promised success. Software alone doesn’t make you successful. That’s why our software comes with a Performance Manager …an automotive expert who thinks like a dealer and acts like a personal extension of our Connect CRM. Together, you and your Performance Manager will define your dealership’s opportunities and make sure Connect does what you need so you get the results you want. Personal support for personal success. See how your CRM utilization and lead processes stack up against best-in-class dealers. Download the white paper at vinsolutions.com/crm-metrics Jason Houston VinSolutions Performance Manager Liza Borches Carter Myers Automotive Group Chief Executive Officer Our vision is for clients to change for their consumers, who are now more informed than ever. We help dealerships show they know their consumers and want to provide them with useful information through every consumer experience. Our sales, support, product management and performance management teams are full of automotive retail experts – we leverage lifetimes of experience to help our clients set up best practices and establish habits that drive dealership success. As part of the Cox Automotive family, VinSolutions connects you to the world’s leading automotive intelligence group. Our Connect CRM leverages integrations with other Cox Automotive solutions to provide our clients with a seamless workflow that saves them time and money. With more access to intelligence, superior integrations and a deep understanding of sales processes, VinSolutions helps you make every connection count. Many competitors say theymake their business personal, but VinSolutions lives it every day. bering that sometimes running a family busi- ness can be fraught with its own kind of perils. “Respect for others is utmost when you’re deal- ing with family because every family member has a different view of their future and their needs,” says Cheryl. “So, understanding where they’re coming from is important; you have to be a good listener.We basically all have the same goal, which is to serve the customer, and treat everybody fairly and with respect, and have a good reputation as a family. It’s a road that you travel, year by year, as everybody grows and develops. In this family, I have employee relations, Joel has expertise in marketing, and my cousin Jay has an accounting degree, so he’s budget-minded. And I think putting all our ideas together to come up with well-rounded plans seems to work out. And John and Herm instilled that early on–customers are our future and if we don’t recognize that and be selfish,we may not be around. So, all three of us have that as a code of ethics. Customers are important, respect for one another is important, and hopefully we can grow into the future generations with that in mind.” Joel agrees, but with one caveat: “When I look at other second generation dealers that I know in the business, I think one of the things that has helped us is that John and Herm had the foresight to have each store owned and op- erated autonomously on a daily basis. So, that way, we can kind of have our own domain.We do things differently and the fact that I don’t CONTINENTAL MOTORS GROUP