 
          Business View Magazine
        
        
          
            7
          
        
        
          who make pipes aren’t making medical stuff and the
        
        
          ones making cores aren’t making pipes.”
        
        
          Teel differentiates itself from others by taking on
        
        
          things that are difficult to do. “If it’s something you can
        
        
          get from a dozen other extrusion companies, or you’re
        
        
          looking for us to be the fifth or sixth person to submit
        
        
          an RFQ, that’s not necessarily the opportunity we want
        
        
          to be looking at. If you’ve got something where, either
        
        
          you’ve tried and failed, or you haven’t found another
        
        
          company to do it successfully, that’s the area we want
        
        
          to be in. We do a lot of co-development with our cus-
        
        
          tomers; listening to them to bring more intelligence to
        
        
          the product, then bringing our capabilities to bear on
        
        
          what they’re trying to do.”
        
        
          Partnering for Prosperity
        
        
          A wise philosophy of partnering with customers and
        
        
          suppliers drives continuous improvement throughout
        
        
          the company. Establishing closer relationships with
        
        
          large resin supply businesses is a key effort, right now.
        
        
          Rather than just getting quotes for materials, Teel
        
        
          wants to run new, experimental materials for them,
        
        
          help with development, and launch some new prod-
        
        
          ucts. “Tell them we’re not afraid of running the stuff
        
        
          that’s difficult to run, or that they lack the qualifica-
        
        
          tions to handle. These are the opportunities we want,
        
        
          and have had a lot of success with, recently.”
        
        
          Each year, Teel Plastics creates a strategic map set-
        
        
          ting out its main priorities for the next 12 months. This