PARKS, RECREATION AND DOWNTOWN REVITALIZATION Cobourg’s Community Services Division is undergoing its own evolution, shifting from a project-by-project mindset to a long-term framework designed to serve residents for decades to come. Mayor Cleveland details, “This Council and the staff are focused on ensuring that Cobourg is ready for the growth that is occurring and the growth that will come.” The town’s historic King Street is experiencing revitalization, supported by a Downtown Improvement Area and an enthusiastic community. Where there were once significant vacancies, there is now a waiting list for retail space. “Across our departments, we all contribute to the downtown core,” shares Director of Planning and Development Cristal Laanstra.“We create a really great culture and spirit that contributes to the overall experience that residents have all year round.” The town’s natural setting forms the backdrop for a year-round calendar of community events and recreational programs. “Cobourg welcomes over 100 community events each year,” describes Chief Administrative Officer Tracey Vaughan. “We have sporting events such as beach volleyball, lawn bowling, baseball and hockey. We have our Waterfront Festival, our Sandcastle Festival and a variety of cultural programming. While we’re known for our beach, we are also focused on a more rounded lifestyle and the ability to utilize our other assets, such as our community centre.” From hosting the Ontario curling championships, which generated over $3 million in economic impact, to supporting local theatre groups and the Cobourg Dragon Boat and Canoe Club, the municipality partners closely with volunteer organizations to stretch every tourism dollar, drawing tourists from the waterfront into the downtown to eat, shop and explore. ENCOURAGING ECONOMIC DEVELOPMENT Cobourg’s economic development strategy is built on a philosophy of innovation and service. “There has been an influx into Cobourg from the business community over the last several years,” outlines 4 CIVIL AND MUNICIPAL VOLUME 06, ISSUE 06
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