12 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 12 are a contributor to the downtown in the sense of helping some of our businesses re-establish themselves,” says Hayes. Strong partnerships are key for the city, and Cocoa Beach relies on companies like Florida Power and Light, who are a huge source of support during hurricanes. As for other partners, Cocoa beach is proud to be the original location of Ron Jon Surf Shop, and to have a good relationship with the company, often working with them on events. “Many years ago, they spent quite a bit of capital in investing in Cocoa Beach and in the surfing information out there. They put it out on billboards, they were the big advertising marketing firm that stood up and took care of a lot of that for the city,” acknowledges Hayes. She adds that support from Brevard County, as well as Governor DeSantis and Senator Mayfield, are all important in the continued success of Cocoa Beach. “We received $36 million from the combination of the two $12 million appropriations from the state toward a grant for PROUDLY SUPPORTS Westin Cocoa Beach COCOA BEACH DRIFTWOOD CAPITAL driftwoodcapital.com
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