targeted pet treats

to pet treats,but in 2005,theyven- tured out into their own facilityand incorporated asTargeted Pet Treats, LLC.The first fewproducts were made for Dad’s,orAinsworth,but since then,we have beenmaking products for other branded pet food companies around the coun- try.”Today,productsmade byTPT, and sold to their clients’brands, generate over $100million in total annual retail sales. TPThas 220 employees and the flexibility to add temporary staff, when needed.“We have had as manyas 475 employees at peak periods,”saysAustin.“We are a contract manufacturer; wemake products for businesses that have their own pet treat brands,which the products are named under. Each of our customers’products have their own unique formula blend,shape,size,and look.During the onboarding and innovation process for a newcustomer,they either knowwhat theywant when theycome to us,or theymay just have an idea of what theywant and askus to help themdevelop it.Abrand owner might say,‘I’m looking for a dental chewthat has TARGETED PET TREATS AT A GLANCE TARGETED PET TREATS WHAT: A manufacturer of pet treats and chews WHERE: Warren, Pennsylvania WEBSITE: www.targetedpettreats.com TPT intends to be the manufacturer of choice for the canine dental care market. “Dental care for dogs has been an issue for years, and we are see- ing a lot of interest frommany brands in producing a dog dental treat,” Austin reports. In fact, some 76 per- cent of dogs suffer from some level of dental disease, and consumers are becoming increasingly aware that poor oral health in their dogs can be a sign of other more significant health issues. GREGORYAUSTIN PRESIDENT